My name is Greg, Founder and Designer at Edne Apparel. On November 22, 2017, Edne was proud to launch it's very first product, the Zip Collar, in the Rising Stars section of Toronto's One of a Kind Show. It was quite magical taking a product from conception to rollout, and I couldn't have been happier with the response and interest.
My goal with Edne is to bring original, thoughtful designs to life. I believe that each new design should not only be attractive and built-to-last, but it should also address an issue and serve some purpose...making your life a little more comfortable.
The Zip Collar was really designed with the rigors of being on a film set in mind. Working as an Assistant Director for the past 17 years, I am intimately familiar with being stuck in every kind of condition imaginable. That experience (as well as being a dog owner)sparked an idea to create a scarf that had minimal bulk, adjustability, style, and was easy to put on, take off or throw in a pocket.
To be continued...
The Launch: November 22, 2017 at the Toronto One of a Kind Show